Evolution: Julie White, Behind The Label


In a world of fast evolving trends and even faster evolving wardrobes, one Adelaide based name has found the winning formula of producing wearable art, which is both bold and timeless. Julie White makes art fashion accessories so striking and expressive that you don’t know whether you want to frame them or wear them, but what you do know is that they were made to spend a lifetime with you.

With each design featuring Julie’s hand drawn prints on luscious silks and blends, each limited edition run pays an ode to traditional, contemporary Australiana. Images of native flora and fauna capture the very essence of mystery of the bush, dessert and sea in a way that puts fun back into fashion. And like all good art, Julie’s designs stop you in your tracks, they demand your attention and they make you feel something.

Having captured the attention of the likes of Oyster, Frankie, Yen and the Miss Moss blog, Julie continues to develop and grow her range of accessories right here in South Australia. She does so without compromising on that exclusive feel that gets lost during mass production. When you invest in a Julie White piece, you know you won’t be seeing it on every street corner because each design is made for a limited run. Blink and you may miss out. But there is always a stroke of the brush and bold new print around the corner…

Get to know the label below and celebrate the artist at the 2017 Adelaide Fashion Festival.